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Episode 8 with Robert Cassard Part II

Maximizing Channel Partner Videos Efforts: The top 10 distribution places to invest time and money

Video is clearly one of the most compelling ways to get your message across to you buyers. In our last podcast (Robert Cassard Part I) we discussed how to make channel partners effective in the video landscape, and why getting partners up to speed on video execution is crucial for everyone’s success. In Part II, Robert Cassard, author of Video Growth Hacking, and I discuss where to distribute video and why getting video in the right distribution places really matters. Please take a listen in as Robert and I dig into the pluses and minuses of leveraging video on TikTok to YouTube to partner websites. And where partner really should be putting their time and efforts to best use.

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